Pal Karen Klein’s latest story about how to incubate a new food biz

From my pals Karen and Lilli (and I have two of Sam Horn’s books): Get your self promo on in 2010.

In tough times and in a crowded marketplace, no one can afford to blend in. You’ve got to break out to land that book deal, contract or new job that you want. Do you have a book proposal, a business idea or a career that needs a boost?

National speaker and author Sam Horn and IWOSC’s own marketing expert Lilli Cloud are teaming up on a personal branding seminar that will get your new year off to a fantastic start!

“Pop! Your Book, Brand, Business or Career,” co-sponsored by IWOSC, will take place on Sunday, Jan. 24 from 1-4 p.m. at the Pasadena Conference Center, Room 211, 300 E. Green St., Pasadena, CA 91101.

Sam is the author of six books from major publishers and the 16-time emcee of the Maui Writer’s Conference. She has worked with some of the world’s most famous authors, screenwriters, agents, editors and directors, including Mitch Albom, Frank McCourt, Ron Howard and Jacquelyn Mitchard.

Lilli works with entrepreneurs and career changers to articulate their core offering and share it with the world – both verbally and in writing – in a clear, compelling way that makes them stand out from the crowd.

Together, Sam and Lilli are going to be dynamite! They have priced this
half-day program far below what they would normally charge so that it is
affordable for writers, startup entrepreneurs and people in career
transition. Spend all afternoon in an interactive program that will inform, motivate and enlighten you – all for just $49!

Buy your ticket online now at: and please spread the word to your friends and colleagues. This is truly a one-time opportunity to get insights and coaching at an affordable rate from two top-line professionals. Anyone with questions about this event can email
me off-list at Hope to see you on Jan. 24!

From Carolyn,

There is some good news to report about the Station Fire – good for Altadena, not so good for some of our neighboring communities.

For Altadena, there are no more Mandatory Evacuation orders in place, and no Altadena areas are on the list of locations open to residents only. The entire Eastern Boundary of the Angeles National Forest will be closed effective 12:00 pm on September 3, 2009 until full containment of the Station Fire.

The only road closure left for Altadena is Chaney Trail, at the Angeles National Forest gate.

So, I hope we can all recoup and rest today and prepare to have some fun this weekend with the all the arts events going on.


Altadena Junction has artist Alex Schaefer painting 20 minute portraits Friday night. Here are details:

Event:  Alex Schaefer will be painting 20 minute oil portraits from life!
      “Sit and get painted.”
Where: Altadena Junction
Start Time: Friday, September 4 at 7:00pm
End Time: Friday, September 4 at 11:00pm
To see more details and RSVP, follow the link below:

Project Altadena will be up for viewing! Sponsored by the Altadena Arts Coalition, the prints from Altadenans who scoured the town with disposable cameras to capture their personal views (one of whom would be me), will be available for viewing beginning at 5 p.m. Saturday in the alley behind Altadena Hardware.

The Gallery at the End of the World has a show opening tonight! And nobody does an art opening better than Ben!

And Sunday, the fabulous Carol Channing plays at the Altadena Community Church to help them raise funds for a new roof. I was going to go, but another commitment will prevent that. But I’ll be out Friday and Saturday enjoying the fun!

And stop by the great businesses on Lake near the Gallery, like Websters Fine Stationers. Lori has brought it beautiful, locally made cards, custom decorative signage companies, and more. Won’t find what she has anywhere else nearby.

See you in Altadena!

Below is a link to the latest Pasadena Star News story on Lincoln Crossing. What a pathetic waste of an opportunity to improve West Altadena. I know the story runs deep, and accusations abound about the misbehavior of the County of Supervisors, the developer, and who knows who else. Plenty of fingerpointing going around, but who’s going to clean up the mess?

The meeting with the Altadena Coalition will be held at 6:30 p.m. Sept. 12 at the Altadena Community Center, 780 E. Altadena Drive.

Ok, I wish I had been documenting the price increases over the past year. In Death Valley in March one station was selling gas for $5.50 a gallon. But they’re out in the boonies so it wasn’t that nuts. On May 27, near Oakland, we thought $4.19 for regular was pushing it. We got home to see it was that price here, too. I’ve seen the prices increase from evening to the next morning and from that morning to that evening, so two increases within 24 hours. Yesterday the AMPM on Lake was $4.27, today it is $4.33. We’re driving slower, using less air conditioning,  planning trips a little better, probably foregoing a July 4th trip north. Just thankful we work near home.


What are you doing to protect your pocketbook?


Altadena could have the perfect nursery for our climate!

With kind permission, from notes from Carolyn Seitz per Alice Wesson

Condensed for the listserve
Note: Other listserves are b’ccd for their privacy

Re: Status of the townhouse development that was
proposed for Fair Oaks between Ventura and Kellogg

While this project had wide ranging support from the
community and unanimous support from the Los Angeles
County Regional Planning Commission, negotiations
between the developer and the Cemetery Board broke
down and the cemetery made the decision not to sell
the property.

The developer had to withdraw their project.

The Cemetery Board has been approached by someone with
a new idea they’d like to develop on that property, at
least on the portion of the property that is between
Ventura and Mountain View.

A gentlemen, who has had a long history at the former
garden center  called Hortus, in Pasadena, wants to
develop a garden center on that property, similar in
character and feel to Hortus, but with a primary focus
on native and drought tolerant plants, the things that
thrive in our Mediterranean climate.

The property has 3 different zoning classifications –
C-3 which is major commercial along the Fair Oaks
street frontage, R-2 (multi-family) in the middle and
the western most portions are zoned R-1-7500, meaning
single family residential, 7,500 square feet minimum
lot area required.

Ultimately they’d like to have this garden center on
the entire parcel, but to do that would require a zone
change.  Their proposed is permitted on the C-3
portion of the property, but not on the R-2 or
R-1-7500 portions.


Will keep folks updated as developments evolve

Eat, Pray, Love and LIVE!!!

I’ve been crazy busy lately, and also completely absorbed in Elizabeth Gilbert’s Eat, Pray, Love. Finally finished it last night. I laughed, I cried, I related. There’s nothing link getting your spiritual house in order to allow the universe to lay presents at your feet. I’ve accomplished this now and then — not perfectly, but relatively — and it’s quite astonishing what will come your way. I had a dream the other night that I was covered in hundreds of peonies that had fallen from the sky. Now that’s a gift from the universe.

Farmers Market?

So I’ve not commented on a few things because of various distractions. The Altadena Farmer’s Market seems dead or on hiatus. The sign on Lake is covered with a red cloth like a coffin.  We went a couple of weeks ago and while I wanted to be a cheerleader, and hoped Altadena would rise to the occasion, the experience was overpriced and underwhelming. La Canada’s event on Saturday mornings is much more compelling, especially with the French Cheese Guy and bakeries and astounding flowers, quality jewelry, etc. Altadena’s farmers market had two produce vendors and one sad flower vendor. The flowers I got were dead within two days. I hope they are retooling and will try again with more conviction and participants. Perhaps something other than Saturday morning.  Here’s a list of area farmers markets:

Proper Schooling

The departure of Rhythms of the Village charter high school out of the former Edison Elementary School on Glenrose has left a mess. Gang tagging and weeds are now everywhere, even though NIA school is still there. To PUSD: What the hell is going on here? Use and care for the school right or replace it with a park.


I returned from our trip north to find our baby hummingbirds gone. Mom was in the nest one morning, but haven’t seen anybody else in there for a few days. Hope they’re all livin’ the life.


My oh-so-talented pal Jennie Webb’s play Yard Sale Signs is being read next week as part of a reading series:

New festival showcases bold new works by L.A. playwrights performed
and directed by prominent Los Angeles talent
Starting Wednesday, May 7th, Rogue Machine (in residence at Theatre
Theater, 5041 W. Pico Blvd., Los Angeles, 90019) will present the
“Playground” play reading series.  Six free play readings, from local
playwrights, will be presented to the public with one of them going
into production in the next year.  Rogue Machine invites the Los
Angeles theatre community to discuss the work with the playwrights,
actors, directors and company members, and to help us choose.  It’s a
chance to engage in the creative process and be there when it all begins!

The readings are free to all and will be held at Theatre Theater, 5041
W. Pico Blvd., Los Angeles, 90019 (two blocks west of La Brea).  We
will offer complimentary coffee, donuts and creative energy!  Please
rsvp to, call (323) 930-0747 and visit for more details.   

Wednesday June 4 8:00 pm
Yard Sale Signs by Jennie Webb (Theatricum Botanicum), directed by
Barbara Kallir
 A lovely, gently surreal tale of five women trying on clothes in a
department store.  An absurdist comedy about mothers and daughters and
women who have given away too much.  Charming, touching and very original.

I’ll be there! Hope to see you, too!



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